Eight decades of social sciences at the University of Tehran was a big project about the history of social sciences in Iran. Doing this project took 2 years of time. I was the art director of this work and I tried to design its visual identity according to the characteristics of the project.

First of all, the client of the project was the University of Tehran, thus it had to be very official. secondly, I had to design a logo as a holder of the main logo of the University of Tehran, as well as representing humanities. lastly, I had to use the cultural signs and symbols of Iran.

The result was a modern identity while having an Iranian structure.